WHO.

A leader in the smallgoods industry, Pendle Ham and Bacon Curers supply a range of hospitality venues, butchers, grocers, schools across Sydney and regional areas thanks to their extensive fleet. Marketing Bee services the management team who access their program remotely 24/7 from anywhere in the world.

EVOLUTION.

Since 1958, Pendle Ham and Bacon Curers have kept on growing from a small family operation to a 100+ people market leader. Tasked with creating a fresh brand story and digital elements, our team conducted comprehensive market research and a full review of previous efforts including fleet signage, building stories and overall design elements. In turn, we presented the Pendle Ham and Bacon Curers with a suite of newly designed concepts, ranging from a refresh of the current vision to a completely new design that sits within current trends. The new logo will be featured online, on the packaging of their extensive product line and fleet. Watch this space for a completely corporate rebrand.

“Knowing that the PHB group had some difficulties in the past with their marketing providers, it was paramount for me to make them see us differently. After being entrusted with a company – wide rebrand, I was grateful that we had reached a crucial point in their journey with us.”

Sharon Latour
CEO

Established 
Leader in the small goods category

Award winning product categories

100%
Privately owned high growth company

Founded in 1958